IIPM ARTICLE BROADCAST

Monday, September 18, 2006

CRUISE CONTROL...

“The game is not over!”

proclaims Bollywood actor Hrithik Roshan in the latest promotion of the much hyped, upcoming Yash Raj film Dhoom-2. The movie promises to edify all that the original blockbuster Dhoom stood for and wow audiences with high voltage drama, death defying stunts and breathtaking visuals. The promos take you from speeding trains to rush hour traffic to cliff hanging sequences within seconds. While this is instant déjà vu for the fans of Dhoom, a section of you might be wondering, “Where are those bikes?” The Hayabusa 1300s and GSX R600s of Dhoom in fact captured the fascination of the youth and induced a sense of nomad biking fever in them. The movie was followed by an unprecedented surge in aspirational value for the motorbike. But it seems that the game ‘is’ over for those mean machines, at least in the Dhoom sequel. Let’s move on to the real world now.

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Source:- IIPM-B&E , Initiative:- Prof. Arindam Chaudhuri - 2006

Tuesday, September 12, 2006

Ismat Chughtai's Short Story 'Gharwali'

Based on Urdu writer Ismat

Chughtai’s short story ‘Gharwali’ and starring Kareena Kapoor and Aamir Khan, ‘Lajjo’ will commence filming in November 2006. It is a movie that derides the institution of marriage – like the recently released KANK – and that renegotiates the manwoman relationship, one where the woman philanders. Now, in an uphill progression, the Indian audience is coming around to the idea of paying to see their favourite stars in movies that are experimental; that lack forced song-and-dance sequences (oft en times in the rain) and without hackneyed dialogue (of course ,filmmakers still feel compelled to include at least one juicy dance number).

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Source:- IIPM-B&E , Initiative:- Prof. Arindam Chaudhuri - 2006

Friday, September 08, 2006

Markets Are In Real Danger

Explains Khanna, “Markets are in real danger du

e to an oversupply in Tier II cities. There could be marginal decline in value in certain areas owing to oversupply, and without development being done in these areas, people have started doubting (the boom in the sector).” Additionally, around the festival time, one can look forward to the jumbo DLF IPO, which was the first to be launched in July, but got delayed owing to plummeting markets. DLF plans to raise around Rs.110 billion to armour its mega projects in the realty and hospitality sector. Many trade pundits believe that whatever be the size of DLF IPO, it is most likely to be oversubscribed. Nevertheless, the IPO will give an interesting insight into the current sentiments of investors in the real estate market.

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Source:- IIPM-B&E , Initiative:- Prof. Arindam Chaudhuri - 2006

Thursday, August 31, 2006

Indian Airlines

The initial product was special yoghurt with western flavours (Indian Airlines being the end user). Today, the company’s portfolio comprises 66 mouthwatering products, ranging from yummy mayonnaise to rocking shakes. In a high cost market segment, mostly dominated by international brands, Rajiv says, “Pricing was the key to success,” and here’s how they’ve done it. “Our products are priced at one and a half times lesser than the imported products; and we deliver fresh products,” he informs. Moreover, given the country’s climate and the perishable nature of products, international players found the going hard.

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Source:- IIPM-Business and Economy

Wednesday, August 30, 2006

Global Behemoths like Wal-Mart and Carrefour

If global behemoths like Wal-Mart and Carrefour are planning to come to town, the RPG group – with its Rs.200 crores planned investment and long creditworthy Spencers brand – might be the least of worries they’ll have to face. The biggest headache, a debilitating one in all probability, for these international leaders would definitely be Mukesh Ambani, who plans to invest an eye popping Rs.25,000 crores, and employ a soul stopping one million employees over the next few years on retail. Reliance could well be the Indian Wal-Mart. And I’ve not even started talking about companies like Pantaloon, which have already started consolidating their presence in the retail sector. In fact, even companies like Siyaram – one of the few brands that was able to give Raymonds a run for its money – are planning to introduce retail outlets across the nation.

For Complete IIPM - Article, Click on IIPM-Editorial Link

Source:- IIPM-Business and Economy, Initiative:- Prof. Arindam Chaudhuri - 2006