Max, apparently, did not see itself growing as desired in telecom. In that sense, it was a decision that even Hutchinson Chairman Li-Ka Shing (widely regarded as a master of the game) would smilingly endorse. Interestingly, the group then decided (after 16 years of existence) that it was time for “introspection, study & self-definition.” They took the services of Mckinsey (reportedly, Mckinsey asked Analjit to write his own obituary so he could get clarity on that!). Three new business areas were identified: Insurance, healthcare & clinical services. Max was reborn... And how are they faring?
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Source : IIPM Editorial, 2007
An IIPM and Malaya Chaudhuri – Arindam Chaudhuri Initiative