Saturday, July 12, 2008

United, so they stand….

The reality behind reality shows!

Everybody loves reality shows and their modus operandi of elimination – the voting system – gives the audiences the additional kick. For once, the viewers get to play ‘god’. And Indian Idol’s latest season only reminded us that fans also play a pivotal role.

In American Idol’s sixth season, Sanjaya Malakar, despite strong criticism, went strong for a long time. Upon his return, he was awarded a Certificate of Appreciation from his city and a ‘South King County Sanjaya Malakar Day’ was declared too! Many would believe that Shilpa Shetty came out tops at UK’s Big Brother show thanks to the support she received after she faced racist bullying. The first Indian Idol season saw a painter, without any training in singing, among the top five, simply because of his loyal fans. And the nerve-wracking final of this season did seem more like a contest between Nepal and Meghalaya than between Prashant Tamang and Amit Paul! Comments a media planner from Mumbai, “As the success of reality shows depends on how many votes are received, they do all it takes to increase involvement, emphasising on a contestant’s pitiable background or community background.”

So are true idols winning or are they tracing their steps back home simply because they failed to gather a sympathy -club for themselves?

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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