Technology and dating communities stay in step with the changing times...
Two years ago speed dating came to India with the first event being held in Mumbai. Speed dating is at times described as a, ‘formalised matchmaking process’. In truth, it is nothing more than throwing an equal number of guys and girls together and each guy gets some three minutes to chat with every dame before moving on to the next. Sounds like a dream come true, right? Well, it has its own catch; you would get the girl’s number only if she has also shown an interest in you.
And oh, guys get charged more for the same services! Why? Well, isn’t it obvious? Although yet to take-off fully in India, the concept has proven to be sound and successful and usually safe. The reason could be that as a society we are yet to fully de-stigmatise dating as a concept, with people who take the help of dating agencies labelled as losers or of a loose moral character. Take Sanjana for example, she runs a ‘friendship circle’ (another name for what essentially is a dating agency) in Delhi called Cool Friends. “Our aim is to find like-minded friends for people in this unfriendly world,” she says with a straight face when asked about the friendship circle.
With metros like Delhi and Mumbai serving as a veritable melting pot for all of India’s religions and countless castes, it is getting harder for parents to insist that their child marries within the ‘community’. This, coupled with ever greater interaction between young people of different regions (with the coming of age of the Internet and greater mobility overall) has ensured that dating has been demystified, although risks remain.
“I started dating a guy I met through Facebook. He really seemed wonderful and funny. But I later found out that along with his age, he had lied about many things. He turned out to be four years younger to me after claiming that he was three years elder!” says Monica laughingly. Well, at least he was not a repressed freak…
Two years ago speed dating came to India with the first event being held in Mumbai. Speed dating is at times described as a, ‘formalised matchmaking process’. In truth, it is nothing more than throwing an equal number of guys and girls together and each guy gets some three minutes to chat with every dame before moving on to the next. Sounds like a dream come true, right? Well, it has its own catch; you would get the girl’s number only if she has also shown an interest in you.
And oh, guys get charged more for the same services! Why? Well, isn’t it obvious? Although yet to take-off fully in India, the concept has proven to be sound and successful and usually safe. The reason could be that as a society we are yet to fully de-stigmatise dating as a concept, with people who take the help of dating agencies labelled as losers or of a loose moral character. Take Sanjana for example, she runs a ‘friendship circle’ (another name for what essentially is a dating agency) in Delhi called Cool Friends. “Our aim is to find like-minded friends for people in this unfriendly world,” she says with a straight face when asked about the friendship circle.
With metros like Delhi and Mumbai serving as a veritable melting pot for all of India’s religions and countless castes, it is getting harder for parents to insist that their child marries within the ‘community’. This, coupled with ever greater interaction between young people of different regions (with the coming of age of the Internet and greater mobility overall) has ensured that dating has been demystified, although risks remain.
“I started dating a guy I met through Facebook. He really seemed wonderful and funny. But I later found out that along with his age, he had lied about many things. He turned out to be four years younger to me after claiming that he was three years elder!” says Monica laughingly. Well, at least he was not a repressed freak…
Source : IIPM Editorial, 2012.
An Initiative of IIPM, Malay Chaudhuri
and Arindam Chaudhuri (Renowned Management Guru and Economist).
and Arindam Chaudhuri (Renowned Management Guru and Economist).
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