CTC 
Plaza’s stores too are a witness to the extent of our endeavors to help make not just brand names but help them grow vertically as well as horizontally,” offers Sethee. The story does not end only with giant ‘expansion’ feats. Vermillion claims that Zero B, once a household name, has been given a fresh lease of life by them and the brand has been brought back in news, all pepped up to face the competition. Speaking of competition, Vermillion takes pride in beating competition to dust; Deepak shares some figures, “we made the annual business of Rs. 28crore in the last financial year and expect to meet the target of Rs.50 crore this year.” Coming from a small yet vibrant agency, that’s what we call confidence in potential. When it began, the agency just had 14 staff members and today boasts a strong team of 60. The founders pride themselves in treating every staff member as family, complete with fun competitions & professional seminars to strike a balance between vibrancy, energy and talent. Just another small agency this one, but managing brilliantly to hold its own amongst the global sharks. The effort is not just to make drawing room adornments, but complete crowd-pulling tools... At least that’s what Sanjeev & Deepak tell us!
For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
Plaza’s stores too are a witness to the extent of our endeavors to help make not just brand names but help them grow vertically as well as horizontally,” offers Sethee. The story does not end only with giant ‘expansion’ feats. Vermillion claims that Zero B, once a household name, has been given a fresh lease of life by them and the brand has been brought back in news, all pepped up to face the competition. Speaking of competition, Vermillion takes pride in beating competition to dust; Deepak shares some figures, “we made the annual business of Rs. 28crore in the last financial year and expect to meet the target of Rs.50 crore this year.” Coming from a small yet vibrant agency, that’s what we call confidence in potential. When it began, the agency just had 14 staff members and today boasts a strong team of 60. The founders pride themselves in treating every staff member as family, complete with fun competitions & professional seminars to strike a balance between vibrancy, energy and talent. Just another small agency this one, but managing brilliantly to hold its own amongst the global sharks. The effort is not just to make drawing room adornments, but complete crowd-pulling tools... At least that’s what Sanjeev & Deepak tell us!For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2008
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